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P&G eStore purchases to benefit non-profit water program.
September 23, 2010
By: TOM BRANNA
Editor
Pantene has formed a charitable partnership with P&G Children’s Safe Drinking Water Program (CSDW), thenon-profit organization focused on the global need for clean, safe drinking water. Pantene’sHealthy Hair for Healthy Water (HHHW) is a global program to support CSDW in helping women and their communities that need it most. The brand’s celebrity ambassadors—supermodel Gisele Bundchen of Brazil and singer/song writer Anggun of Indonesia—announced the program at P&G...
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